Skip to main content

From a beautiful mess to one impressive Citizen Jake movie poster


How a “beautiful mess” led to the creation of the Citizen Jake poster

Creating a poster is one of the most challenging parts of movie making. After all, the poster sums up the story and is considered the symbol of the film long after the screenings. More than a marketing tool, the poster is likened to a precious artwork. 


Mike de Leon and his team purposely took their time before coming up with the poster that would encompass the real spirit and message of “Citizen Jake,” the director’s latest film. After much discussion and deliberation with artist Tom Estrera (who is also the movie’s editor), Direk Mike chose a rough black-and-white sketch in ink and paper to be the design of the poster.


The said image shows a profile of the main character Jake Herrera with a camera in hand and a duffel bag on the shoulder. It shows Jake in work mode capturing the world around him as events happen, as any sensible journalist would. Although one cannot see Jake’s face, the subject looks transfixed at the image captured on the lens.


There is a story behind the drawing, specifically the noticeable splashy effects on the middle to lower right portions. Actually, the blur was completely unintentional. Tom reveals, “I placed the artwork out under the sun to let it dry quicky. After a few minutes, it started drizzling.”


Tom had momentarily forgotten about the drawing and by the time he came to retrieve it, there was that huge spatter effect that kind of ruined everything. “(But) It was a beautiful mess for me,” says the artist.


For Direk Mike, the “final” drawing was nothing short of perfect. He describes it this way, “It is a feel of something rough, unpredictable, unfinished, perhaps even damaged that is the story of ‘Citizen Jake.’ Tom got it right for me.”


“Citizen Jake” is a family drama-thriller that tells the story of Jake Herrera, a journalist and an estranged son of a powerful Philippine Senator. Jake is investigating the death of a young female student. The pursuit of justice leads Jake to encounter the ills of Philippine society and test his personal values and convictions.



Directed, produced, and written by Mike de Leon, the screenplay is also credited to Atom Araullo and Noel Pascual. Cast includes Cherie Gil, Dina Bonnevie, Adrian Alandy, Gabby Eigenmann, Max Collins, Teroy Guzman, Nonie Buencamino, Lou Veloso, Richard Quan, Allan Paule, Anna Luna, Victor Neri, Raquel Villavicencio, Nanding Josef, Ruby Ruiz, Elora Españo, Cholo Barretto, and features Atom Araullo as Jake Herrera.



Follow Citizen Jake on Facebook, Instagram, and Twitter:
Official Facebook Page: https://www.facebook.com/CitizenJakeFilm/
Official Twitter: https://twitter.com/thecitizenjake
Official Instagram: https://www.instagram.com/citizenjakefilm/


Rated R13 without cuts by the MTRCB, catch CITIZEN JAKE in major cinemas nationwide on May 23, exclusively distributed by Solar Pictures. For more details, follow the official Facebook page @CitizenJakeFilm and use the official hashtags #CitizenJake and #CitizenJakeFilm.

Follow Solar Pictures on Facebook, Twitter, and Instagram @solarpicturesPH.


Labels:

Comments

Post a Comment

Popular posts from this blog

Transforming Lives: The Impact of SM Group's KSK Program on Filipino Farmers

  Farming futures Jayson and Juanito proudly showcase a selection of produce at the SM City Clark’s Weekend Market. While modern agricultural techniques boost yields for some, there remains a number of Filipino farmers who struggle to keep pace. These experienced hands find themselves falling behind in a market demanding higher production, clinging to familiar yet often inefficient methods passed down through generations. One farmer from Pampanga, Jayson Garcia, sought to disrupt this prevailing narrative in his family. He knew that he had to chart a new course forward for his farm and innovate to remain competitive within the rapidly evolving landscape of modern agriculture. “Noon, mahirap ang magtanim,” he recalled their life before joining SM Foundation’s Kabalikat sa Kabuhayan. “Para bang tsambahan, basta pag itinanim mo ‘yan, hintayin mo na lang mamunga. Mas mahirap pa lalo kapag nagkaroon ng kalamidad,” he added.  SM Foundation’s training program focused on high-value cr...
Post a Comment
Read more

Venue Infrastructure Challenges Concert Experience in the Philippines

Countries with better, bigger, and more competitive concert venues have reaped economic benefits, especially with the massive and significant influence of popular international acts like pop superstar Taylor Swift’s Eras Tour and Coldplay’s World Tour in consumer behavior and spending.  Driving tens of thousands of ‘Swifties’ and concert enthusiasts, the success of these concerts was an economic stimulus for countries worldwide, including Southeast Asian countries such as Singapore and Japan.  Filipino fans alike had to spend big and travel miles to watch the exclusive performance of superstar Swift in Singapore’s National Stadium while others went to Japan’s Tokyo Dome and Sydney’s Accor Stadium in Australia. The massive concert gigs boosted the respective country’s economies, benefitting entertainment, hospitality, retail, and transport industries significantly. While Singapore’s strategy for a Southeast Asia exclusive Swift performance piqued interest and likewise piqued it...
Post a Comment
Read more

Effective Weight Management with LesoFat and LesoCarb

Successful weight loss takes programming, not willpower. -Phil McGraw Losing weight and maintaining normal weight can be a challenge for many. For most people, the desire to look fit is there but in reality the actions that should be considered are too hard to follow. Looking good by having to lose body fat and weight is just of part of being healthy but the major goal should be focused on having an overall healthy body.    It's possible to get back in shape with proper nutrition, exercise and good supplements for fat loss like LESOFAT and LESOCARB. (photo credit Nutrition Authority) Numerous research studies pointed out that obesity or being overweight is directly linked to many debilitating diseases. People who are obese are prone to diabetes, high blood pressure, heart diseases, high cholesterol levels, arthritis, stroke and even cancer.  What is obesity? Obesity is considered a medical condition wherein the accumulated body fat can h...
Post a Comment
Read more