Canadian Beddings-
celebrating wonderful 56 years in the Philippines
Last August 12, 2015 at The Green Sun Hotel in
Makati City leading manufacturer of quality linens and beddings Canadian
Manufacturing presented the latest of their top of the line brands with
innovative designs that will surely add a touch of flair and character to
modern Filipino homes. The event dubbed as “#Connected” the trade show successfully engaged
buyers, dealers and the media with digital presentation while showcasing new
designs in beddings, towels, bath linens, table linens, rugs and infant wear.
Canadian Bedlinens,
one of the leading providers of luxury bed linen, pillows and towels in the
country, presents its latest collection of bed linen to meet the demands of the
local market. The new collection includes new designs and colors for its
Lifestyle Urban Premium, Urban Basic, and Pick and Go lines of bed linen.
A total of 50 new
designs from all categories will be introduced this season. Canadian sales and
marketing director Chand Daryanani says the latest collection meets the
constant demand of Filipino consumers for new products that are fashion-forward
and complements their lifestyles.
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| Canadian Manufacturing team |
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| Mr. Hiro Asandas- President of Canadian Manufacturing |
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|
Mr. Chand
Daryanani-Sales and Marketing Director and Mr. Ravi Daryanani- Managing
Director of Canadian Beddings respectively
|
“Filipinos are
conscious of the quality of their sleep, comfort for their children, while
simultaneously being forward. They want something new all the time,” says
Daryanani. “Unlike in the United States and Europe where designs and colors are
repeated for many years, in the Philippines, homemakers come back every six
months looking for new designs. That’s the beauty of the Filipino market: they
keep you on your toes, and they have a keen eye for fashionable merchandise.”
The Lifestyle Urban
Premium line has been upgraded to 300-thread count 100 percent cotton from the
previous 220-thread count product. This gives the sheets an increase in the
quality of the fabric, better luster, and softness. The line comes in a number
of designs and colors to choose from.
The Lifestyle Urban
Basic Collection line has been upgraded to a 180-thread count cotton rich blend
from its previous 150-thread count standard. It also comes with an expanded
selection of design and colors.
The Lifestyle
Pick-and-Go collection is Canadian’s line for budget conscious consumers. New
designs and colors are being introduced this season to cater the market looking
for affordable bedding in playful, exuberant lively colors.
Canadian Bedlinens
has been providing Filipino families with quality bed linen since 1959. Through
the years, its products ranging from bed sheets, pillowcases, duvets and
comforters have been a part of many Filipino homes, providing them with a
luxurious sleep experience.
Daryanani explains
the demand for more designs and colors in their bed linen collection reflects
on the lifestyle of many Filipinos. Bed sheets are not used just to cover a
mattress, but are now part of their individual fashion statements.He says the
company is conscious of emerging global fashion trends, and they apply this to
their concepts and designs.
He adds that the
Filipino market is unique in that it has a hint of Spanish flavor when it comes
to its choice of designs and colors. The team draws inspiration from a number
of cutting-edge international fashion brands to help mode color trends and
designs.
The local market is
also diverse in that trends vary depending on the market’s income bracket and
location nationwide.
“The trend in
Makati is different from Cubao,” Daryanani says. “There is just EDSA dividing
these two markets, but already their tastes are different. It is the same
around the country. The trend in Cebu is different from the trend in Davao City
and the trend in Cagayan de Oro City. We just provide all these different
markets with as wide a selection from which to choose from.”
Also being
introduced this season is the new collection of Hello Dolly, an affiliate
company of Canadian that produces infant apparel, children apparel, baby
beddings, baby gift sets, towels and regular beddings.
*Innovative trade show event with projected screens around the venue showing top Canadian Beddings executive giving out their messages-
Hello Dolly adorable and quality clothing line for infants and babies are highlighted at #Connected event
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| Bathroom& bedroom rugs in colorful designs |
Hello Dolly carries
licensed character designs including Fisher Price, Classic Pooh, Disney Baby,
Baby Einstein, Disney Cars, Disney Princesses, Disney, Looney Tunes and
Snoopy. Hello Dolly has been available
locally since 1972. It uses a very high
quality ‘A” Class 100% cotton for most of its products and has recently bagged
the official license from cotton USA to manufacture all products using USA
cotton. It also uses a state-of-the-art
machines and equipment manufacturing their products.
Lifestyle by Canadian’s collection
of bed linen and bath products and Hello Dolly’s infant wears and baby items
are available at major department stores nationwide. For details and new
collections, visit its website at www.canadianbeddings.com.
For promotions and updates, visit Lifestyle Bed Linens
and Hello
Dolly Infants Wear on Facebook.
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